The fast development of the processed and packaged food industry is anticipated boost the additives of natural food additives, ultimately boosting the sales of fruit and vegetable extracts. The worldwide commercial place has seen increment in the extraction of bioactive compounds from fruits and vegetables to be used as natural additives substances for food industry. Incorporation of these natural concentrates in baby food can support the market for fruit and vegetable ingredient all around the world, as food safety is the significant concern in this portion. Not simply child nourishments, even the food inclination among grown-ups is for normally sourced, low-fat, low-sugar, other customized natural additives in food and beverages boost the growth of the market. Concentrates are widely used in the beverages industry. They are used as natural sweeteners and as a substitute to sugar in bakery and confectionery products. Moreover, packaged juice manufacturers use fruits and vegetable juice concentrates in their products
Fruit & Vegetable Ingredients Market Driving Factors
- Fruit and vegetable ingredient market is driven by altering lifestyles of the consumer, R&D & product developments, and the rising requirement of fruit & vegetable ingredients in various industries such as confectionery, dairy R.T.E. products, beverage, and bakery.
- Rising health consciousness among consumers worldwide making them more inclined toward consuming healthy food and beverages. This is expected to drive the global fruits and vegetables ingredients market by concentrates during the forecast period.
- The increasing health consciousness among consumers is making the need to make juices, smoothies, and soups at home. Consumers are gradually consuming juices and smoothies as they are a great source of vitamins and minerals and make it easier to attain the recommended daily servings of many essential nutrients.

Fruit & Vegetable Ingredients Market Segmental Highlights
The report analyses the global fruit & vegetable ingredients market based on type, application, category, and geography
- Manufacturers of fruits and vegetables ingredients made them available in in various types including concentrates, pastes & purees, NFC juices, and pieces & powders. Juice concentrates are the frozen and concentrated form of fruit or vegetable or mixed juices by reducing the water content. It has improved shelf life and cost effective as compared to normal juices.
- Fruits and vegetables ingredients finds major application in beverages, confectioneries, R.T.E., bakery, soups & sauces, dairy products etc. Changing buying patterns of consumers is influencing manufacturers to extend their product portfolio according to the need of consumers is a factor expected to augment growth of the global market
- On the basis of category, the market is classified into organic and conventional. Awareness among millennial towards negative impact of food additives, chemicals, antibiotics etc. in food and beverages are likely to be the key segment for demanding organic products as they make more purchases of natural and organic products conventional food products.
- Europe, is the largest consumer of fruit & vegetable ingredients, therefore accounting for the largest share in the fruit & vegetable ingredients market, followed by North America and Asia-Pacific.
- The increasing consumption of fresh fruit & vegetable ingredient products in this region is the primary factor restraining the processed fruits & vegetable ingredient market. Besides rising organic farming and high demand of organic products has accelerated the market growth
- The Asia-Pacific region is anticipated to be the fastest-growing market with investments from key players in the market, especially in China and India, attributed to their large fruit & vegetable ingredients production.
Fruit & Vegetable Ingredients Market Key Players
Key competitors of this market includes Agrana Group, Archer Daniels Midland Company, Olam International Ltd., Sensient Technologies Corporation, Kerry Group PLC, Sunopta, Inc., Diana Group S.A.S., Döhler, Sensoryeffects Ingredient Solutions, Svz International B.V., Frutarom, Cargill Incorporated, Gruenewald International and Hans Zipperle AG among others.
The report analyses the global fruit & vegetable ingredients market based on type, application, category and geography. Fruits and vegetables ingredients are commercially available in various types including concentrates, pastes & purees, NFC juices, and pieces & powders. Fruits and vegetables ingredients finds major application in beverages, confectioneries, R.T.E., bakery, soups & sauces, dairy products etc. Fruits and vegetables ingredients market is categorised into conventional and organic fruits and vegetable ingredients. The Fruit & Vegetable Ingredients market is studied for the key regions including North America, Europe, Asia Pacific and Rest of the World.
Key competitors of this market includes Agrana Group, Archer Daniels Midland Company, Olam International Ltd., Sensient Technologies Corporation, Kerry Group PLC, Sunopta, Inc., Diana Group S.A.S., Döhler, Sensoryeffects Ingredient Solutions, Svz International B.V., Frutarom, Cargill Incorporated, Gruenewald International and Hans Zipperle AG among others.
Why to buy this report:
- The report offers changing market dynamics in the Fruit & Vegetable Ingredients market, presenting historical, current and projected market size in terms of value (USD Million)
- The research study provides an in-depth analysis of the industry value chain focusing on the peer and parent markets of Fruit & Vegetable Ingredients market
- It presents a comprehensive assessment of geographical regions exhibiting promising growth, potential and niche segments, and a neutral perspective on the Fruit & Vegetable Ingredients market performance
- The report also offers strategic recommendations in key business segments based on the market estimations and competitive landscape, mapping the key common trends of Fruit & Vegetable Ingredients market